Redesign Real Talk: Behind the Scenes of a Website Designer’s Rebrand

Get a six-month behind-the-scenes peek at the strategy, process and decisions that go into creating a website that truly reflects your business and helps you play bigger.

Tell me more, Jessica!

Does your website feel a little… “meh”?

You’re amazing at what you do, your clients rave about you and your programs get life-changing results.

But your website?

Let’s just say it doesn’t quite measure up to the rest of your business.

Maybe you’re feeling a little embarrassed when people visit.
Maybe it’s holding you back from pursuing those next big opportunities like speaking on stage, writing a book or scaling your signature offer.
Or maybe it just doesn’t reflect the powerhouse you’ve become.

If this sounds familiar, then hi, I’m Jessica, your websites bestie, and I can totally relate!

Join me for a peek behind the scenes

I’m a website designer and SEO coach for coaches, consultants and course creators.

It’s my job to create websites that look incredible and work hard for your business by turning your visitors into subscribers and clients.

But after 6 years in business, 2 kiddos and A LOT of growth, my own website’s feeling a bit like that pair of jeans that no longer fits your butt perfectly (you know the ones I mean!)

Things just aren’t quite fitting the business I’ve created (or where I’m heading).

Soooo, it’s time for a rebrand and redesign, and I’m inviting YOU to follow along in real time!

This is your chance to see what really goes into creating a website that aligns with your brand, wows your audience and positions you to play bigger in your business 🙌

What You’ll Get Inside

For just $27, you’ll get six months of exclusive, behind-the-scenes updates as I:

Redesign my Brand: You’ll get to see all the sneak peeks at my moodboards, logo concepts, how I’m working with a great brand designer in a fun way, and WHY I’m making the decisions I am.

Have a Brand Photoshoot: You’ll get to follow along as I create a moodboard and shot list, the ways I’m infusing my branding into my images, and any photoshoot tips I learn along the way.

Write all-new Website Copy: You’ll see how I’m writing my copy, the research I do beforehand, ways I experiment with AI (and it’s not having AI write everything!), and how my copywriter is helping me.

Upgrade my Website: You’ll get to watch as I bring everything together, from the brand design and images to the words and tech. You get the front row seat to see how I bring my vision to life!

Share my Strategic Decisions: Find out why I’m working with pros and how I approach design choices to create a website that grows my audience, repositions my services and grows with me as I scale my offers.

So Why Join?

This isn’t a “how-to” buide or a technical training. It’s an exclusive look into my thought-process, decisions and strategies.

By joining, you’ll:

Save time & money by learning from my experience, so you can avoid costly mistakes and wasted time on your own website journey
Get inspired and walk away with actionable ideas and a fresh perspective on your own brand and website
Have fun! Who doesn’t love a little behind-the-scenes goss? You’ll get to see the real, messy and exciting process of a professional designer in action

This is perfect for you if…

👉 Your website doesn’t feel aligned with the amazing business you’ve built.

👉 You’re considering investing in a website that reflects your expertise and attracts dream clients.

👉 You’re curious about what it takes to design a website that grows your list and books clients.

👉 You love getting a peek at all the messy, real-life behind-the-scenes goss and want to see it all before anyone else does!

How it Works:

I’ll share new blog-style posts biweekly, complete with plenty of photos & sneak peeks
Have questions? You’ll get the chance to ask questions as we go along
This is happening in real-time, so you’ll see the good, the bad and the strategic decisions as they unfold

For a limited time, you can join for just $27USD

This intro price is only available until 10th January when the first update drops, so don’t miss out!

Join today!

Frequently Asked Questions

Nope! This is a behind-the-scenes look at my personal rebranding and website redesign process. Think of it as a mix of inspiration, insights, and live updates rather than a step-by-step guide.
Not directly, but I’ll share the tools, experts, and resources I’m using (and why) as part of the process.
I’ll be sharing updates over six months, with bi-weekly posts and plenty of sneak peeks along the way.
Not in the slightest! While I personally use and love Squarespace for my website, the insights and behind the scenes that I share will work for ANY service-based website 🙂
I’d love to hear from you! You can reach me at hello@jessicahainesdesign.com. I’ll respond within 2 business days

Let’s Redesign Together!

Your website should feel like home for your business.

It should feel like YOU, reflect your brilliance and help you grow and market you business in a way that feels good and fits like your fave pair of jeans.

If your ready to see what it takes to create a website that does that for you, while getting the ultimate peek behind the scenes as I create it for myself, then I’d love for you to join me!