Your website should book you dream clients.

Let’s make sure it does!

This free strategic checklist will help you spot what’s working (and what’s not!) so you can skip the tech overwhelm and book dream clients on repeat through your website.

You’ve poured your heart into your business, but your website doesn’t show it.

You’re left wondering if you’ve outgrown your DIY set up, but you're stuck on what to fix and how. 

You deserve a website you feel proud of and that actually grows your business.

Because #truthbomb: your website is a key puzzle piece in your marketing game plan!

The Website Glow-Up Guide isn’t just a checklist…

It’s your website’s glow-up game plan.

You’ll uncover exactly where your website’s falling flat and the quick wins can make a big impact. It will help you:

  • Clarify your website goals so every visitor knows what to do next

  • Speak directly to your dream clients so they feel seen (and stick around)

  • Strengthen your branding so your website looks polished and professional

  • Set up simple lead generating systems that grow your email list on autopilot

  • Make your website user-friendly AF (yep, even your grandma could use it!)

(Yes, even if you're not techy or haven’t updated your website in years! You’ll love how actionable and fun this is!)

Each section includes examples and action prompts plus bonus tips to help you boost your results.

This guide is perfect for service-based entrepreneurs like coaches, consultants, and course creators who have grown, evolved, and levelled up and want their website to reflect that.

If you’re ready for your website to start pulling its weight in your business, aka booking dream clients on repeat, then this checklist is for you.

Whether youthey’ve DIY’d your website and feel it’s not doing your work justice, or you’ve outgrown your template and want to figure out what’s next, this guide will help you go from “meh” to magnetic.

Hey, I’m Jessica, the website designer and SEO coach around here…

I create beautiful (and profitable!) websites for coaches, consultants and course creators who want a website that truly reflects you, gets you found on Google and turns visitors into subscribers and clients. 

I’ve been designing websites and blogging for over 15 years now. Add to that my marketing degree and a lifetime of creativity and strategic thinking, and I become your websites bestie. I help my you go from “I’m embarrassed about my website” to “Damn this feels like me AND it just booked my next client easily!

But it wasn’t always this way. My very first blog was a total flop. Crickets all round since I had no idea what I was doing. That’s what sparked my obsession with learning what makes websites actually work. I’ve invested thousands of hours (and dollars!) learning design, marketing, SEO, conversion strategy, copywriting and user experience so you don’t have to.

Now I use everything I’ve learned to help business owners like you skip the spaghetti-flinging sessions (it’s way too messy!) and finally feel proud of your online presence. Whether you’re just getting started or ready to glow-up an existing site, this checklist will give you clarity, confidence, and clear next steps.

This isn’t just a checklist, it’s your website glow-up game plan.

You’ll know exactly where to focus your energy to start seeing results and it will change the way your website works for you.

Get the guide